🚗 What They Are & How They Work

“Auto Odyssey” concept (also called self‑navigating or self‑guided car adventures): travelers rent a normal car equipped with a navigation system that chooses quiet, local‑love routes—not the usual tourist hotspots.

On pickup (via 62N Car Rental), you activate the feature by scanning a QR code. The system delivers turns one segment at a time using Google Maps enriched with local content; you don’t know the full route in advance.

Each route lasts 3–6 hours with 4–6 stops, curated by Faroese locals—ranging from fjord hikes and turf‑roof churches to “secret” fish‑and‑chips shacks.

🎯 Why It Exists

Combatting overtourism: Redirects traffic away from Instagram‑famous locations like MĂșlafossur or Mykines to under‑the‑radar spots, protecting fragile environments and offering more meaningful experiences.

Powered by the Faroe Islands’ “Google Sheep View” initiative, ensuring remote areas are accurately mapped.

📅 Launch Details & Pricing

Launched July 8, 2025, initially with three equipped vehicles; plan is to roll out the feature across the entire rental fleet.

Costs about DKK 600–980/day (~US $103)—the same price as standard rentals, with the guided route and audio built in.

Participation requires agreeing to follow the route and avoid other navigation tools for the day.

🌟 What Makes It Unique

Embraces spontaneity: You let go of control, leading to serendipitous discoveries.

Local storytelling: Picks up cultural nuggets and hidden gems, delivering them en route.

Dynamic routing: With 30 routes available, each traveler likely takes a different path, reducing crowding.

⭐ Bottom Line

These self‑navigating rental cars offer a fresh, responsible, and immersive way to tour one of Europe’s most jaw‑dropping archipelagos. Perfect for curious and sustainability‑minded travelers who want to wander off the beaten track—without worrying about maps or crowds.

Read more on Travelandtourworld.com