Electric vehicles producer NIO’s expansion into Danish and Swedish markets4 min read

NIO announced details of its expansion into Danish and Swedish markets, among others: users will have choice of three models, with a new, flexible ‘NIO Subscription service’ designed to encourage EV adoption. This expansion follows NIO’s entry into the Norwegian market last year. Three new models derived from NIO NT2 platform, the ET7, EL7 and ET5, will be available together with innovative subscription models to encourage EV use: the ET7, its high-performance flagship sedan, is available to order in Denmark and Sweden with deliveries started on October 16th. NIO also confirmed that pre-orders for its EL7, a mid-large smart electric SUV, and the ET5, its mid-size smart electric sedan, are also open, with deliveries set to start in January and March 2023, respectively. The three NIO models for Europe are derived from NIO’s latest NT2 platform, engineered to create an experience beyond expectations thanks to their design, performance, intelligence, safety and flexible battery solutions. NIO’s ‘Design for Autonomous Driving’ and ‘second living room’ concepts have led to the use of innovative and environmentally friendly materials, underlining the exquisite, pure, and contemporary design NIO is renowned for. Performance is impressive too; 0-100 km/h in four seconds and a 100 km to zero stopping distance of 34 meters. NIO’s innovative CSU (Chargeable, Swappable, Upgradeable) architecture enables both charging and swapping of batteries with the ongoing opportunity to benefit from the latest battery technology or flexibility to upgrade the battery capacity. All three models are equipped with NIO’s latest Banyan intelligent system. This full-stack technology comprises the vehicle computing platform, operating system, vehicle intelligent hardware, intelligent algorithms and applications, and will continue to evolve via FOTA updates. With the help of intelligent hardware NIO’s super-sensing system will ultimately be able to offer advanced safety assistance and automatic driving in scenarios such as high-speed carriageways, urban areas, parking, and charging environments. At the same time, the three models also come with the NIO PanoCinema panoramic digital cockpit as standard – powered by the world’s first on-board artificial intelligence assistant, NOMI. Combined with the Dolby Atmos 7.1.4 Sound System, 256 ambient light colors, a 12.8” AMOLED central control screen and high-performance AR and VR functionality, the interior is a truly immersive space. New for Europe is NIO’s innovative subscription model, which is now open for users in Denmark and Sweden: NIO Subscription is a ground-breaking service designed to offer maximum flexibility and personalization to encourage EV use. With terms starting from just one month to 60 months, users will be able to choose the vehicle that best suits their needs. For all subscription models, NIO provides a worry-free experience by offering comprehensive insurance, maintenance, winter tires, a courtesy car and battery swapping, as well as the flexibility to upgrade battery services. NIO is committed to a comprehensive battery charging system in the new markets: at present, NIO has access to 380.000 charging points in Europe accessible with NIO NFC cards, and a European version of NIO’s charging map has also been introduced. In 2022, NIO plans to build 20 Power Swap Stations (PSS) in Europe. In 2023, this number is expected to reach 120. By 2025, NIO aims to build 1,000 PSS outside of China, most of which will be in Europe. NIO will continue offering a direct-to-consumer model for serving European users: the building of NIO Houses are announced in Copenhagen, Stockholm, and Gothenburg, among other cities. NIO has established a network of Authorized Service Centers in all major city areas of Norway, Germany, the Netherlands, Denmark and Sweden. Via the NIO App, users can access car data and book service appointments through a “One Click for Service” function. NIO will also develop the community models that have been intrinsic to its success in China: this includes community user groups such as the User Advisory Board (UAB) that in Norway already has 270 members. UABs help NIO to improve the user experience through sharing ideas on service quality, charging, in-store experience, and other aspects of using a NIO car. NIO confirmed its commitment to increased R&D activity in Europe, from the Berlin Innovation Center, to the first Power Swap Station manufactured in Hungary. Read more on NIO.com